The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future

To start a business, you need three things: a product or service, a group of people willing to pay for it, and a way to get paid. Everything else is completely optional.

No one values a $15-an-hour consultant, so do not underprice your service. Since you probably won’t have forty hours of billable work every week, charge at least $100 an hour or a comparable fixed rate for the benefit you provide.

(money, love, attention) and less of other things (stress, anxiety, debt).